top of page

Joeri Van den Bergh is co-founder, managing partner and NextGen expert at InSites Consulting, a global 'new generation' research agency with offices in New York, London, Rotterdam, Ghent and Timisoara. He has extensive experience of all aspects of branding, marketing and advertising to kids, teens and young adults and provides clients with research and advice on how to target the youth market including Gen Y and Gen Z. 

Joeri is an awarded global thought leader and marketing author on the impact of Millennials and Generation Z on marketing and business. His bestselling book, "How Cool Brands Stay Hot" won both the 2012 Berry-AMA Prize for Best Marketing Book and the Marketing Book of the Year 2012 by Expert Marketer.



How Cool Brands Stay Hot: Branding to Generation Y


How Cool Brands Stay Hot. Are you ready for Generation Z?

Teens and College Students


Building a Future in Times of Uncertainty


bottom of page